What does masthead mean in magazines?
Definition of masthead 1 : the top of a mast. 2a : the printed matter in a newspaper or periodical that gives the title and details of ownership, advertising rates, and subscription rates. b : the name of a publication (such as a newspaper) displayed on the top of the first page.
What is a masthead used for?
In the digital world, a masthead is a set of features or layout at the top of a web page that marks the site and page, and delivers identifying information to web users. The online masthead is based off of the idea of the print masthead, most popularly, as it has been used in print newspapers throughout history.
What is the other term for masthead?
▲ A little banner, flag, or streamer. banderole. banner. standard.
Where is the masthead on a magazine?
Components of a Masthead Place the masthead anywhere you want in your publication, but it is typically found on the second page or last page of a newsletter or somewhere in the first several pages of a magazine. Be consistent in placement. Because it’s not an article, a smaller font is common.
Why is masthead important in newspaper?
Mastheads and nameplates serve complimentary purposes Masthead 1: A section of a newsletter, typically found on the second page (but could be on any page) that lists the name of the publisher, contact information, subscription rates, and other pertinent data.
What is masthead in graphic design?
Essentially, a masthead is a graphic image that is often found at the top of a printed or electronic page. The masthead may include a number of different elements that are designed to catch the eye and provide the page with a degree of visual appeal.
What is masthead ads?
A YouTube masthead ad is a video unit that appears at the top of the home feed on mobile and desktop. Masthead ads are usually reserved by one advertiser per country per day. YouTube is now offering the option for advertisers to buy masthead ads on a cost-per-thousand (CPM) basis.
What is kicker in newspaper?
Kicker has also long had a meaning specific to newspaper headlines: a line of newspaper type set above a headline usually in a different typeface and intended to provoke interest in, editorialize about, or provide orientation for the matter in the copy heads.